Lybra & HS LATAM Announce New Travel Tech APAC Online Conference, September 21-25, 2020

Rome, Italy – September 16, 2020Lybra – developer of the Assistant, probably the most superior, machine studying, demand-centric income administration system (RMS) accessible available on the market, and HS LATAM – developer of state-of-the-art on-line distribution and competitor evaluation options – is proud to announce the upcoming Travel Tech APAC Online Conference, going down September 21-25, 2020. The Travel Tech APAC convention will function professional audio system from prime journey know-how corporations, together with Lybra, Amadeus, SiteMinder, ReviewPro, eRevMax and plenty of others.

The Travel Tech APAC convention was created to deliver focus to the significance of operational know-how to assist lodges’ success – particularly in a down market, as we’re at present experiencing, because of the ongoing COVID-19 pandemic. The conferences have been designed to deliver collectively worldwide journey know-how corporations and hoteliers from around the globe for on-line networking alternatives. Finally, the Travel Tech APAC convention goals to create a discussion board for dialogue and sharing of experience from prime journey know-how specialists to hoteliers, who’re struggling to outlive the consequences of the continued Coronavirus pandemic.

“There are benefits for hotels in investing in operational technology today, to establish a strong foundation for a better financial future,” mentioned Vinicius Geraldo, CEO of HS LATAM and Founder of Travel Tech. “Today, hoteliers are facing brand-new, never-before-seen market conditions and all types of operational technologies – be it revenue management, property management, channel management, rate shopping, etc. – are must-haves for hotels to maintain a competitive advantage today and into the future, no matter how the pandemic affects demand.”

“Because demand is at an all-time low, revenue management is an especially challenging part of operations for hoteliers who aren’t using technology to make pricing decisions,” mentioned Fulvio Giannetti, CEO of Lybra and one of many professional audio system on Day 1 of the conference, which focuses on optimizing revenue. “Even for hoteliers already using an RMS, the unprecedented lack of demand makes all historical data useless and, unfortunately, the majority of traditional RMS rely predominantly on historical data to predict room rates. That means that traditional revenue management strategies and technologies have become obsolete and so, hoteliers need to prepare for the challenging, highly competitive ‘new normal’ of the post-pandemic travel industry.”

The convention is organized with one panel presentation on a particular subject, every day of the convention. Sessions embrace:

SEPTEMBER 21, 2020: New Tools & Trends for Hotel Revenue & Distribution Optimization

SEPTEMBER 22, 2020: Tech Trends + Innovations for Hotels – The Future of Travel & the Role of Technology

SEPTEMBER 23, 2020: Online Sales Trends for the Coming Years – Hotel Marketing

SEPTEMBER 24, 2020: Automation vs. Human Touch: The Impact on Operations & Customer Experience

SEPTEMBER 25, 2020: Digital Marketing Trends to Increase Revenue & Reservations

Full particulars and registration hyperlinks for every session can be found on the Travel Tech APAC web site:

All lodges and/or journey know-how corporations are invited to attend the Travel Tech APAC Online Conference, from September 21-25, 2020, to study extra about the advantages of investing in know-how now, to ascertain a basis for a stronger monetary future. Register right now at, as spots are restricted.

To study extra concerning the upcoming Travel Tech APAC convention, to acquire a media go or for an interview with the occasion organizers – Lybra and HS LATAM, please contact Jennifer Nagy at any time: [email protected] or +1.786.420.1160.

Lybra will assist and sponsor HS LATAM in organizing different regional Travel Tech conferences within the coming months, together with Travel Tech LATAM from October 19-23, 2020, and Travel Tech EMEA on November 23, 2020. To discover out extra about these conferences, please contact Vinicius Geraldo, CEO of HS LATAM and Founder of Travel Tech, at [email protected].


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About Travel Tech

The Travel Tech collection of on-line conferences will deliver collectively corporations with nationwide and worldwide renown within the hospitality, journey and tourism industries to deal with and dissect technology-related topics inside the world hospitality business.

Travel Tech APAC is from September 21-25, 2020. Travel Tech LATAM is from October 19-23, 2020. Travel Tech EMEA is on November 23, 2020. Find out extra and register for the upcoming Travel Tech APAC at

About Lybra (Formerly Lybra.Tech)

Lybra is a number one world hospitality know-how firm, providing an revolutionary, machine studying income administration system (RMS) for the worldwide hospitality business. Lybra’s Assistant RMS was designed to enhance the standard of hoteliers’ lives, by simplifying and automating each day operations to skyrocket their property’s bookings and income – even in occasions of decreased demand, like the present COVID-19 pandemic.

In May 2020, Lybra was acquired by The Zucchetti Group, a number one worldwide know-how firm providing software program, {hardware} and ITC companies to many world sectors, together with hospitality, training, transport and logistics, manufacturing, amongst others. As a part of The Zucchetti Group, Lybra is much more well-positioned to supply resort purchasers probably the most correct pricing options due to the wealth of worldwide market and demand information – compiled by the worldwide hospitality know-how corporations which can be owned by The Zucchetti Group – that’s now built-in into the corporate’s Assistant RMS. To study extra about Lybra, go to


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