Data specialist advertising and marketing company Jaywing has expanded its senior workforce with the appointment of Caroline Ackroyd as Chief Financial Officer.
As the Yorkshire primarily based digital advertising and marketing company restructures, bringing its manufacturers collectively underneath the Jaywing identify, Ackroyd will sit on the board main the enterprise’ funds, reporting on to Chief Executive Officer, Andrew Fryatt.
Formerly CFO at Push Doctor, a supplier of on-line GP companies, Ackroyd holds appreciable expertise in technology-based firms. She has additionally held senior finance positions at Sky Betting & Gaming and Coral Interactive.
On her transfer to Jaywing, Ackroyd mentioned: “I’m thrilled to be joining a company that’s so well respected in the industry. With world-class AI technology and expertise in data science, alongside its background in digital search and performance marketing, Jaywing is unique in its offering to the market. The industry-leading work that Jaywing does speaks for itself and I am excited to be part of this story.”
Commenting on the current appointment, Jaywing CEO, Andrew Fryatt added: “Caroline has a proven track record with some of this country’s biggest companies and we are so pleased to welcome her to the team. Caroline brings invaluable experience to her role and we are looking forward to seeing her impact at Jaywing.”