NFTs of 25 UNR Top Level Domains Minted on the Ethereum Name Service

GRAND CAYMAN, Cayman Islands, March 31, 2021 /PRNewswire/ — Uni Naming & Registry (“UNR”) is the world’s largest proprietor of Non-Fungible Tokens representing Top Level Domains. As the unique operator of 25 ICANN-accredited area extensions, together with .LINK and .GAME, UNR holds the NFTs that management their namespaces within the Ethereum Name Service (“ENS”) on the Ethereum blockchain. UNR’s Top Level Domains are the primary to be was ERC-721 NFTs on Ethereum.

23 of those Top Level Domains and their corresponding NFTs might be offered collectively in no-reserve public auctions on April 28, 2021. The deadline to enroll has been prolonged to April 9 through UNR’s portal

The public sale winners of those uncommon web property not solely gather subscription income by promoting their domains by way of ICANN-accredited registrars, however could also sell domains on ENS directly to Ethereum owners.

“UNR is opening the scarce asset class of Top Level Domains to the public, which brings existing cash flow and numerous new monetization models to future owners, including control of the NFTs on the blockchain,” mentioned Shayan Rostam, Chief Growth Officer of UNR. “We are on the cutting edge; it’s unlikely that these assets will ever take part in an event of this magnitude again.”

UNR labored carefully with Innovative Auctions and Ethereum Name Service to deliver this breakthrough utility to the Top Level Domain public sale winners. 

“Innovative Auctions is committed to helping TLD owners maximize the value of their assets. We are giving successful bidders in UNR’s landmark TLD auction a head start into a future where TLD ownership is recorded on the blockchain,” mentioned Ulrich Gall, Founder of Innovative Auctions. 

“ENS complements and expands the capabilities of the Domain Name System,” mentioned Brantly Millegan, Director of Operations at Ethereum Name Service. “We’re happy to work with UNR in leading the way to increasingly bring these two worlds together.”

To bid in UNR’s historic public sale for its Top Level Domains and corresponding NFTs, join by April 9 on

Media Contact: Shayan Rostam, [email protected]

SOURCE Uni Naming & Registry

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