AI-Powered Social Intelligence and Analytics Firm Circus Social Raises $1 Mn in Funding led by Inflection Point Ventures

2nd April 2021, Singapore/Delhi: Social Media Analytics and Big Data SaaS Company, Circus Social, has raised $1 Million in a Pre-Series A Round led by Inflection Point Ventures, and different marquee traders primarily based within the US, Singapore and India. These traders embody Saurabh Gupta, Director (Data Strategy, Operations & Modernization) – DC OSSE; Ganesh Mohan, Head of Strategy – Bajaj Finserv; Samit Shetty, CEO – Navi FinServe Pvt Ltd, Royston Tay and Yang Bin Kwok, Co-Founders – Zopim and Srinivasan Venkita Padmanabhan, President and Global Head of Finance – Olam Group.

Founded by IIT Kharagpur and IIM Ahmedabad Alumnus, Ram Bhamidi, and King’s College London Graduate, Prerna Pant, Circus Social helps manufacturers and companies get actionable enterprise insights from social and digital knowledge in actual time by using Big Data, AI (Artificial Intelligence) and ML (Machine Learning). Circus Social has purchasers throughout a number of industries in over 15 international locations within the Asia Pacific.

The Singapore and Bangalore primarily based firm plans to make use of the funds to speed up its progress in different geographies, strengthen its gross sales, engineering and knowledge sciences groups and scale new income streams.

Mitesh Shah, Co-Founder, Inflection Point Ventures says, “Circus Social already has an enviable list of clients in Asia and this investment will help them strengthen their core teams and accelerate their growth. Social listening has become a mainstay of the marketing strategy of most enterprises today. Brands want to know what their customers want and give it to them in real-time. Plain vanilla social marketing is passé. Circus Social’s founding teams’ understanding of AI and its use in social listening has proven its mettle based on the numbers we have seen, thus making it a good opportunity for IPV to invest in the company.”

Winner of ‘The Spark Awards 2018,’ by Marketing Magazine, an awards program for excellence in media and advertising and marketing, Circus Social was recognised because the “Best Martech Solution in Social Listening”.

“Over 4 billion people are active on social media globally, collectively generating a massive amount of conversations, engagement and activity every day. Brands, marketers, researchers, analysts and businesses are struggling more than ever to make sense of all of this data in real-time. Our AI powered social listening and analytics platform uses big data architecture and AI/ML algorithms to empower companies with comprehensive data and actionable insights in real time”, says Co-Founder and CEO Ram Bhamidi.

“We look forward to accelerating our growth across the region and globally, and scaling our operations and offerings significantly over the next 12 months. “, added Co-Founder,Prerna Pant

With 4.eight billion web customers, and over 3.96 billion social media customers globally, roughly 51% of the world’s inhabitants is on social media. An common consumer is on 9 social platforms, making the market measurement and wish for large knowledge analytics merchandise extraordinarily big. The international social and digital knowledge analytics market is rising at 30% each year. The addressable marketplace for Circus Social has reached $7 billion. Circus Social’s SaaS platform for enterprises – its flagship providing – 20/Twenty tracks all obtainable knowledge factors and distils them in to indicators for his or her purchasers, empowering firms with actual knowledge in actual time.

About Circus Social

Circus Social is an award-winning AI-Powered social and digital knowledge analytics and massive knowledge platform firm that makes a speciality of social listening, analysis and digital monitoring. They assist companies make choices from related social media conversations in actual time. This consists of conversations about manufacturers, merchandise, campaigns and opponents. Several mid to massive sized companies together with Fortune 500 purchasers throughout Asia Pacific use its social listening platforms, 20/Twenty and Radar.

About Inflection Point Ventures

Inflection Point Ventures is a 3500+ sturdy members angel investing agency that helps new-age entrepreneurs, offering them financial & experiential capital by connecting them with a various group of traders. Believing that ‘Everyone can Grow with Startups’, IPV was began in 2018 and plans to take a position INR 155CR in 2021 throughout 60 startups. IPV’s traders’ base is seeing an enormous inflow of extremely completed CXOs and HNIs, trying to spend money on startups with rational valuation and sustainable enterprise mannequin.

LEAVE A REPLY

Please enter your comment!
Please enter your name here