Samsung Transforms Laundry Care, Brings India’s First AI Enabled & Connected Washing Machine Range with Hindi User Interface

All new fashions include Hygiene Steam expertise that removes ingrained filth and 99.9% of micro organism and allergens

India’s first washer that learns person behaviour and suggests essentially the most most popular wash cycle; supplies ease of use by eliminating the necessity to juggle by way of a number of choices

When linked with Samsung SmartThings App, it supplies personalised sensible Laundry Recipe answer to provide finest wash choices foundation 2.eight million large knowledge factors


Samsung, the nation’s most trusted client electronics model has launched India’s first synthetic intelligence (AI) enabled bi-lingual washer with Hindi and English person interface. This new line-up of totally automated entrance load washing machines is actually made for India and is a part of Samsung’s new imaginative and prescient of Powering Digital India. It comes with Samsung’s proprietary EcoBubble™ and QuickDrive™ expertise that helps save time and energy whereas offering 45% further cloth care.


Ensuring excessive requirements of cleansing and hygiene, all new fashions include Hygiene Steam expertise that’s able to eradicating ingrained filth and 99.9% of micro organism and allergens.


This newest washer line-up, with 21 new fashions, comes geared up with synthetic intelligence (AI) options that supply a customise laundry course of to shoppers. The AI learns and remembers laundry habits and suggests essentially the most ceaselessly used wash cycle. This sensible Internet of Things (IoT) enabled washer line up will be linked with Samsung sensible units comparable to Galaxy smartphones, Samsung Smart TVs and Family Hub fridges in addition to voice units comparable to Alexa and Google Home to provide customers a seamless linked residing expertise.


The new Samsung washer line-up comes with a model new design that’s minimal and has a particularly person pleasant glossy digital interface with a easy jog dial management.


To make the laundry expertise more practical and easy, Laundry Planner allows customers to schedule the top time of their laundry whereas Laundry Recipe offers automated suggestions for optimum wash cycles based mostly on data comparable to color, cloth kind and diploma of soiling offered by the person, eliminating the necessity to guess which cycle is finest. In addition, HomeCare Wizard proactively alerts customers about potential issues and supplies fast troubleshooting.


“Consumer convenience has become the top most priority during the pandemic and smart home appliances that simplify lives resonate with them. Our new AI-enabled washing machine line up is a breakthrough innovation with Hindi and English user interface and is designed to offer simple, intelligent and personalized laundry solutions to consumers using machine learning. It has been customized for India with over 2,000 wash combinations and 2.8 million big data analysis points for different types of fabrics and can be controlled with a smartphone or a Samsung connected device. This line-up will revolutionize the fully automatic front load washing machine segment that has seen the strongest adoption in the last one year, and we are confident of becoming the No. 1 player in this segment this year,” mentioned Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India.


The complete new vary of washers comes with a 5-star vitality score, licensed by BEE. Our Digital Inverter Technology ensures that the washing machines eat lesser vitality and make lesser noise. The new fashions additionally include Samsung’s proprietary EcoBubble™ expertise that shortly penetrates materials and removes filth simply, offering 45% further cloth care.


QuickDrive™ expertise allows customers to scale back washing time by as much as 50% with out compromising on the washing cycle. The Auto Dispense expertise routinely dispenses the suitable quantity of detergent and softener for every load. It additionally holds sufficient detergent for as much as 1 month of washing. Additionally, the distinctive effervescent algorithm of Q-Bubble™ leads to elevated detergent motion for a sooner wash cycle saving as much as 50% time.


Price and Availability

The new AI-enabled laundry line up shall be obtainable throughout all retail companions in India starting April 6, 2021 from a beginning value of INR 35,400.


Select fashions shall be obtainable on-line on Amazon, Flipkart, Samsung’s official on-line retailer Samsung Shop.


Consumers shopping for the brand new washer vary can avail as much as 20% cashback and simple financing choices comparable to no price EMI and EMIs beginning as little as INR 990.


Features of Samsung’s new AI-powered Washing Machines


AI Control

Samsung continues to innovate by creating superior laundry options which are versatile and powered by clever AI expertise, to make sure a linked and seamless laundry expertise. The AI controls present sensible options like Laundry Recipe, Laundry Planning, HomeCare Wizard and placement based mostly suggestions to make doing the laundry simpler and more practical.


AI Pattern learns and remembers your laundry habits and suggests essentially the most applicable cycles. It ensures that cycles are personalised and optimized to suit your wants and way of life to provide a greater laundry expertise. It additionally helps repair errors with out the necessity to name the service middle or flip by way of the guide. And the Auto Cycle Link communicates with the dryer to pick the right drying course.



Samsung’s Eco Bubble™ expertise makes use of a bubble generator to dissolve detergent into the water after which inject air, producing a wealthy soapy foam cushion that penetrates 40 occasions sooner. With much less mechanical actions and bubble cushion, the expertise supplies 45% further cloth care. The softer and smoother bubble motion protects delicate garments comparable to outside put on and water repellent materials. Eco Bubble™ ensures the detergent is correctly dissolved into the water resulting in sooner penetration into garments. The Super Eco Wash program washes at simply 15°C, with the outcomes of a 40°C wash, utilizing simply 30% of the vitality because of this.




QuickDrive™ has been designed to supply completely new ranges of washing efficiency. This expertise not solely drastically hurries up laundry cycles, but additionally makes the method a lot less complicated and extra vitality environment friendly. The progressive cloth care drum is provided with a pulsator that creates a novel dynamic motion to scrub your garments shortly and effectively, each time. Now you may spend much less time washing and extra time sporting garments. For occasion, utilizing Super Speed Cycle with 5kg load, QuickDrive™ expertise can get a full clear in simply 39 minutes.

Auto Dispense

Auto Dispense lets you wash garments completely with much less effort and time. It routinely dispenses the suitable quantity of detergent and softener for every load, saving 26% of detergent and 46% of softener. The straightforward to refill removable tank can maintain sufficient detergent for as much as 1 month of washing.



AddWash lets the person add further objects or detergent after the wash cycle has began. One can add forgotten objects, further softener and rinse-only objects anytime throughout a cycle.

Hygiene Steam

Hygiene Steam deep cleans garments by releasing steam from the underside of the drum and making the laundry completely saturated. Hygiene Steam removes ingrained grime and 99.9% of micro organism and allergen. In the hygiene steam cycle, first the water, soil and detergent is drained out. Second, it will get a small quantity of unpolluted water to make steam. Then the built-in heater boils water for 20 minutes. After the steam part, it drains the water and begins rinsing and eventually proceeds to the subsequent washing course of to finish the cycle.

Digital Inverter Technology

DIT makes use of robust magnets for a quieter and extra highly effective efficiency, however makes use of much less vitality as in comparison with a Universal Motor with brush. It doesn’t use brushes that put on out, and is constructed utilizing top quality parts and excellent mechanical engineering. This is backed-up by a 10-year guarantee that ensures the lengthy lifetime of your washer.


Drum Clean/ Drum Clean +

Drum Clean permits one to maintain filth and micro organism out of your washer with out utilizing any chemical substances. It removes 99.9% of micro organism from the within of the washer and removes filth from the rubber gasket. Based on testing by Intertek of the Drum Clean + cycle. The washer routinely notifies the person when it wants cleansing.


Stay Clean Drawer

The StayClean Drawer ensures that extra of the detergent is washed away with a specifically designed water flushing system. So, all residual detergent or softener is totally utilized and the tray stays cleaner and extra hygienic.


Bubble Soak

Bubble Soak perform merely and successfully removes numerous forms of stains with one contact. This energetic bubble perform helps in eradicating all kinds of cussed stains, like blood, tea, wine, make-up and grass.


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