Singh joins as DDB North America continues to fortify its knowledge capabilities to underpin consumer work, following the appointment of Justin Thomas-Copeland in 2020. Thomas-Copland has championed knowledge as a software for entrepreneurs to harness and infuse insights which additional drive creativity. To allow this, he has launched new expertise platforms which seize cultural insights and create scaled viewers understanding.
Singh will proceed to diversify knowledge utilization throughout all features of DDB North America and ship options for purchasers throughout industries.
“Jatinder Singh is an incredible operator and we’re excited to have him on board to fuel creativity in new and exciting ways for the region,” says Thomas-Copeland. “Jatinder is human first and will be instrumental in translating data insights into progressive, unexpected creative solutions that move mountains for our teams and clients and ensure that our creativity is always business accountable. He will be critical as we build out a DDB more integrated and creative than ever.”
Singh joins from inside Omnicom, DDB’s holding community, and was beforehand the Global Chief Marketing Sciences Officer for the Omnicom Precision Marketing Group (OPMG). Singh’s profession echoes DDB North America’s connective and inventive spirit with data-driven creativity experiences together with AT&T, Ford Motor Company, IBM, iShares, McDonald’s, Pfizer, SAP, Uber and the Volkswagen Group.
“DDB North America has made incredible strides in data science innovation to understand consumers and manifest this understanding in creative excellence. I am honored to be a part of such growth,” says Singh. “Data will continue to evolve and push creativity farther, DDB is the perfect incubator for the growth of both data and creativity.”
DDB Worldwide (www.ddb.com) is without doubt one of the world’s largest and main promoting and advertising and marketing networks. DDB has been named Agency of the Year quite a few instances by the Cannes International Festival of Creativity and the business’s main promoting publications and awards reveals. WARC has listed DDB as one of many Top 3 Global Networks for 13 of the final 16 years. The company’s purchasers embody Unilever, Mars, Johnson & Johnson, and Molson Coors, amongst others.
Founded in 1949, DDB is a part of the Omnicom Group (NYSE) and consists of greater than 200 workplaces in over 90 nations with its flagship workplace in New York, NY.
Omnicom Group Inc. (NYSE – OMC) is a number one international advertising and marketing and company communications firm. Omnicom’s branded networks and quite a few specialty corporations present promoting, strategic media planning and shopping for, digital and interactive advertising and marketing, direct and promotional advertising and marketing, public relations and different specialty communications companies to over 5,000 purchasers in additional than 100 nations.
CONTACT: Xavier Totor, [email protected]
SOURCE DDB North America