Lifology is the Guinness World Record Winning Guidance App for folks. It has been chosen by dad and mom as one of the vital influential and trusted functions in 2021.
supplies personalised steering for folks to make kids future-ready. Lifology largely tackle areas resembling Education, Skill Development, Emotional Well-Being, and Career Planning. Having its presence throughout the UK, Middle East, and India, Lifology is on its journey to alter the fortune of youngsters throughout the globe.
Here is an excerpt from the dialog with Praveen Parameswar (CEO and Co-founder, educated from the London School of Economics; Cardiff University), Rahul Nair (Co-founder, Representing India in APCDA), Lana Egterafi (Director – the Middle East and Africa, an alumna of Harvard University) and Dr. Marilyn Maze (Chief Assessment Officer, Former Executive Director APCDA) from the founding staff of Lifology.
Q: What is the core mission of Lifology?
Rahul: We perceive that the long run goes to be very unsure and difficult. Children, who’re at faculties now, would discover it extraordinarily tough to cope-up with the brand new world if they don’t seem to be groomed effectively. Having the youngsters not led correctly would even be having bigger ramifications on the soundness of households, development of nations, and prosperity of the world. This calls for deeper consideration. We are on the mission to make kids future-ready and thus make this world a greater place to dwell.
Q: Why are you specializing in dad and mom?
Lana: This is a really pertinent query. The information says dad and mom are one of the vital highly effective influencers within the life of youngsters. The selections associated to the way forward for kids are largely been taken by dad and mom. We have two methods ahead. Either to marketing campaign towards the affect of oldsters and assist kids instantly or to information dad and mom to affect kids, proper. We imagine the best and sensible approach is the latter.
Q: How are you guiding dad and mom to assist kids?
Rahul: We make use of the synergetic energy of people and most trendy know-how to assist dad and mom. Our platform powered by machine studying and AI customizes the expertise for every mum or dad in a singular method. There are international specialists from NASA, United Nations, Indian Civil Service, Transnational Corporations, Psychologists, Education Experts, Policy Makers, Career Coaches who share their knowledge with dad and mom by way of our platform. There are assessments, video classes, unique social media for folks, and the likelihood to entry quite a few instructional establishments in addition to scholarships by way of Lifology. Precisely, the worldwide intelligentsia is becoming a member of collectively on Lifology to assist dad and mom.
Q: How do you personalize companies?
Dr Marilyn: Every baby is exclusive. It is extraordinarily essential to acknowledge their distinctive wants and strengths. We tailor our interplay with them to deal with their wants and assist them admire their strengths. We measure a number of aspects of every baby and assist dad and mom with personalised solutions for serving to kids. Lifometric Assessments are the first software to make this occur. Lifometric Assessments map round 110 points of a kid by analyzing greater than 300 information factors. The mum or dad and baby start to understand the character, profession orientation, expertise, grit, curiosity, emotional points, weak point and different micro attributes of the kid. This helps them make knowledgeable selections. The Lifometric Assessments are primarily based on the theories of eminent specialists resembling Dr Karl Gustav Jung, Dr Howard Gardner, and Dr. William Moulton Marston. This can also be supported by unique machine studying algorithms used to study the sample and nature of every mum or dad, drill right down to the information, and personalizes the expertise.
Q: What is your small business mannequin?
Lana: We work on a subscription mannequin. Parents can get free entry to a few of our assets and pay a subscription charge to navigate additional.
Schools may make use of the Lifology companies on a SaaS mannequin. In addition to this, we in collaboration with a staff of moral traders and company companions, are creating an unique community of premium faculties, Lifology Global Education Network (L-GEN), to whom
we prolong our companies freed from value. The mission is to make an affect on schooling system and develop kids.
Q: How is your development?
Rahul: Over the final three years greater than 110,000 dad and mom from 52 nations have gone by way of our platform. 1200 + coaches from 32 nations have been uncovered to Lifology. We collaborate with top-notch college chains resembling GEMS Education (UAE), NGOs like Adani
Foundation and governments within the states of Uttar Pradesh and Karnataka. In the final yr, we’ve hosted about 100 plus legendary mentors to work together with our mum or dad group. The record is wealthy with names resembling Dr. Kiran Bedi, Dr. Jennifer Wiseman (NASA), Chetan Bhagat, and Henrik von Scheel (Initiator of Industry 4.0), and extra.
Q: Who are your strongest opponents?
Praveen: 80% of oldsters obtain steering from generic sources on the web – Google and YouTube, during which the options aren’t verified, cross-checked for authenticity, or
personalised. We need to change this situation and make sure the dad and mom get probably the most authenticated steering.
Q: Where is Lifology heading in direction of?
Praveen: We want to see each mum or dad throughout the globe can entry probably the most applicable options on their cellular for each steering they require in mentioning kids
with final future-readiness. They ought to be capable to do proper and be a accountable mum or dad.
This will change the world ceaselessly.